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Technical writing overlaps to a certain degree with all the following four main types of writing: Copy writing; Creative writing; Business writing; and Scientific writing.
There is no reason why you cannot and should not mix the genres and create innovative consumer articles that explain technical systems to a non-technical population.
Mixing technical and science writing is one such approach, and here below is an excellent example of it.
Instead of writing a step-by-step procedure, writer Elizabeth H. Casey adopted a very relaxed conversational style. The title is terrific: who wouldn’t be interested in a title like that? And in the body of the article she successfully introduced the two types of solar hot water systems and explained how they work. Great job.
How to pay nothing for hot water
Elizabeth H. Casey
For The Times-Standard
Yes, Margaret, you can buy a solar system, but it’s not the kind you think. The solar system, to which this article refers, is not in deep space. It’s a solar hot water system. And, it’s an affordable, clean, eco-friendly, easy-to-install technology that helps people save money on their electricity bills.
Bob Ramlow of Mother Earth News states, “A typical residential solar water heater will offset greenhouse gas emissions by about 1,500 pounds of carbon dioxide per year. That’s equal to the amount of carbon dioxide released by an average vehicle every 1,685 miles (based on 19.6 pounds of carbon dioxide per gallon at 22 mpg)” So, solar hot water systems are nice to the environment and your wallet.