Dentists spend a lot of money on advertisement. Especially in large metropolitan centers where competition among medical service providers is high, dental professionals send a lot of direct mail pieces to residential addresses and/or place advertisements and commercials in all kinds of media.
Cosmetic and Restorative Dentistry practitioners are prime targets among all dentists for your copy services. Don’t hesitate to give them a call to see if they need any good marketing copy these days.
When writing marketing copy for dentists don’t forget to include the basics:

• Degrees, Training, and Professional Certificates
• Membership and Associations
• Dental Specialty and/or any Special Technology Used
• Hobbies and items of “Human Interest”
• Emergency Hours (if any)
• Any Other Languages Spoken? (Se Habla Espanol?)
• The insurance plans accepted (if any)
• Credit cards accepted (if any)
• Web site, phone, and way to contact
• Address and Map

Phrases to use in your copy:

• Comprehensive exam
• Prosthodontist
• Dentures and Partials
• Implant Dentistry
• Friendly service for all ages
• Dental laser technology
• Sedative Nitrous-Oxide No-Pain Dentistry
• Cosmetic dental diagnosis
• Tooth Whitening
• Pediatric Dentistry
• Bonding and Veneers
• Preventive Dental Therapy
• Invisalign (Invisible Braces)
• Children’s Painless Dentistry
• Emergency Dental Services 24-7
• Crowns and Bridges
• Orthodontics
• Periodontics
• Dental Implants
• Root Canal Therapy
• Wisdom Tooth Extraction
• Surgical and Laser Gum Treatment
• Dental and Gum Cleaning
• Molar Tooth Capping
• Eco-Friendly Dentistry (NO latex, sodium laurly sulfate or gluten)