Posts Tagged ‘Copy Writing’
How to Write a Great Topic Sentence for a Paragraph
© Ugur Akinci A TOPIC SENTENCE is the first lead sentence in a paragraph consisting of multiple sentences. The topic sentence summarize the main idea of the paragraph. It sets the expectation about what is to follow in the rest of the paragraph. You can even say it’s a “commercial” so to speak that “sells”…
Read More2 Methods to Avoid Gender Ambiguity
One of the hardest things in writing English is to avoid using the third person singular pronouns, unless you are writing for an exclusively male or female group. Every time I see a document with a sentence like “the operator must configure his or her machine according to…” I cringe. Some writers switch back and…
Read MoreJob Prospects in Technical Writing vs. Copy Writing
An accountant/bookkeeper reader asked whether copy writing is a better alternative in terms of finding jobs than technical writing, especially in rural areas. The following was my answer to him: “I’d say the chances of finding a tech writing vs. copy writing job in rural areas is just about the same. The business that has…
Read MoreTechnical versus Content Writing
Technical versus content writing — are they the same or different? The answer is YES and NO. It is similar to content or article writing in the sense that you need to create prose that is easily understood, logically consistent, and conveys useful information. Where it separates from regular non-fiction writing is in its procedural…
Read MorePlain Writing Online Course
(Copyright-free photo by Nick Morrison at Unsplash dot com) © Ugur Akinci Plain Writing is not only a good idea but it’s now the law of the land in the United States since October 13, 2010. See: http://abcnews.go.com/WN/obama-signs-law-understand/story?id=11902841 http://www.govtrack.us/congress/bill.xpd?bill=h111-946 Very soon all U.S. Government departments and agencies will have to produce all their documents in…
Read MoreOn the Idea of “Product Evangelist” in Technical Communications
I love product evangelists for two good reasons: (1) I love software products. I have no idea how we lived back in the 60s and 70s without any software doing all these wonderful things on our desktops, laptops, and mobile devices. (2) I like and admire the product evangelists that I’ve met both in person…
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How not to Sacrifice Clarity to Simplicity in Technical Writing
Introduction Simplicity in technical writing is a mantra frequently repeated by trainers and writing instructors. You’ve heard it many times and in general, it’s true: “Write simply. Eliminate all unnecessary words and facts from your technical writing.” Plain language is of course what we all like. But there are always exceptions in life, including this…
Read More4 Levels of Editing in Technical Writing
Writing is re-writing; that is, editing. Technical editing is a crucial part of all technical writing projects. But we have to remember there are multiple levels of technical editing which makes the task all the more challenging. LEVEL 1 EDITING Spec Editing. Does the document satisfy all the macro requirements specified in the Documentation Plan?…
Read MoreTechnical Writing — End Your Sentences with What Matters the Most
© 2010 Ugur Akinci Readers remember what they read the last much better than what they read first. Thus try to end your sentences with things that really matter. Don’t end your sentences with matters of secondary importance. For example, here is a sentence from U.S. OSHA Technical Manual: “Workplace investigations of ventilation systems may…
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How to Subordinate Your Supporting Idea to the Main Idea
Introduction A supporting idea is a detail that supports the main idea. Generally, a supporting idea is an example of the main idea or an explanation of the main idea. In order to subordinate your supporting idea to the main point, you need to present it in a way that makes it clear that it…
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